Tracking Plan
Analytics events and properties specification for demo-store
Public demo · Dummy ecommerce data
Events
| # | Last Seen | Kind | Name2 | Status | Fires On | Conversion1 | Source | Spec | Affiliations | First Seen | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| login to view | event | live | Fires after a customer account is created successfully. | Google Analytics | account | Demo Store | login to view | ||||
| login to view | event | live | Fires after a shopper opts in to the newsletter and the subscription is confirmed. | Google Analytics | email | Demo Store | login to view | ||||
| login to view | event | live | Fires when the order is confirmed successfully. The same order ID is used for browser and server delivery. | Google Analytics | ecommerce | Demo Checkout | login to view | ||||
| login to view | event | live | Fires when the shopper opens the cart page or cart drawer. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | live | Fires once when the shopper enters checkout with a non-empty cart. | Google Analytics | ecommerce | Demo StoreDemo Checkout | login to view | ||||
| login to view | identify | live | Standard identify call. Fires when a known customer is loaded or their traits change. | Google Analytics | account | Demo Store | login to view | ||||
| login to view | event | live | Fires after a customer signs in successfully. | Google Analytics | account | Demo Store | login to view | ||||
| login to view | event | planned | Fires when the commerce backend confirms a refund. Include only the refunded items and amounts. | Google Analytics | ecommerce | Demo Operations | login to view | ||||
| login to view | page | live | Standard page call. Fires on every page view and client-side route change. | Segment | — | Demo Store | login to view | ||||
| login to view | event | to update | Fires after the cart confirms that the selected product was added. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | planned | Fires when a purchased digital product is downloaded successfully. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | live | Fires when a shopper views a product collection. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | live | Fires after the cart confirms removal of a product. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | live | Fires when the selected product and variant are displayed on the product detail page. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | live | Fires when a shopper submits a product search. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | live | Fires when a shopper selects an on-site promotion. | Google Analytics | ecommerce | Demo Store | login to view | ||||
| login to view | event | live | Fires when an on-site promotion is displayed to the shopper. | Google Analytics | ecommerce | Demo Store | login to view |